索尼高管看好《宇WhatsApp%E3%80%90+86%2015855158769%E3%80%91cranes%20in%20flight%20wallpaper宙机器人》前景：商业潜力巨大！

索尼高管看好《宇WhatsApp%E3%80%90+86%2015855158769%E3%80%91cranes%20in%20flight%20wallpaper宙机器人》前景：商业潜力巨大！ 55萬字 9人讀過丨 連載

《索尼高管看好《宇WhatsApp%E3%80%90+86%2015855158769%E3%80%91cranes%20in%20flight%20wallpaper宙机器人》前景：商业潜力巨大！》:

索尼近日正在加大其授权周边产品业务的索尼布局。据悉，高管索尼希望让旗下游戏品牌更深入地融入消费者的看好WhatsApp%E3%80%90+86%2015855158769%E3%80%91cranes%20in%20flight%20wallpaper日常生活。

索尼授权商品高级总监Steffi Steffen?在接受外媒采访时介绍了PlayStation的机器景商授权策略，并表示公司才刚刚开始发掘《宇宙机器人》的人前商业潜力。

Steffen表示，力巨《宇宙机器人》在2024年获得了TGA年度游戏大奖，索尼而公司计划进一步拓展其在玩具、高管WhatsApp%E3%80%90+86%2015855158769%E3%80%91cranes%20in%20flight%20wallpaper收藏品和生活方式产品等领域的看好影响力。她强调，宇宙业潜索尼的机器景商授权合作并非单纯的品牌贴标，而是人前以更具创意和合作性的方式进行。

“我们会寻找能够体现每个系列核心精神的索尼合作，”Steffen 说，“这也是为什么我们会与时尚、生活方式、零食乃至现场娱乐等领域的创意品牌合作。这些合作不仅仅是品牌推广，更是粉丝文化的延伸，旨在通过设计让更多人以新的方式与 PlayStation 建立联系。”

她补充道，公司在评估每一项授权合作时，都会考虑该创意是否能尊重原作、带来惊喜，并在拓展PlayStation宇宙的同时保持品牌一致性。

业内分析认为，索尼此举显示出其在游戏以外市场的扩张意图，未来可能会有更多基于知名IP的跨界产品进入市场。

索尼高管看好《宇WhatsApp%E3%80%90+86%2015855158769%E3%80%91cranes%20in%20flight%20wallpaper宙机器人》前景：商业潜力巨大！：

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更新時間：2025-12-19 04:05:31